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Internet Archive is a non-profit digital archival library with the mission of "universal access of all knowledge." This conceptual rebranding and web project imagined the non-profit with a uniform, focused, and contemporary design.

Focus

Branding
UI design

Roles

Researcher

Designer

Buggy is a conceptual insect protein company and subscription service brand with a mission to change the general public’s perspective of entomophagy (insect eating) from “yuck” to “yum” and revolutionize the meat and alternative protein industry.

Categories

Identity design

Packaging design

Social media design

Roles

Researcher

Designer

Challenges

The user experience of the current Internet Archive site can be characterized as outdated, cluttered, and challenging to navigate. Web archives involve many moving parts that demand a concise and clear presentation of information.

Solution

 

The re-brand and web update allow viewers to find content and information in a clean and streamlined way. Potential distractions are removed, and focus on the content makes access to knowledge easier.

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